wordwingbeats

Creative Brand Copy –
Your Message in the Spotlight

Imagine a brand launching a new perfume.
But instead of simply listing the notes, it tells the story of a young perfumer trying to capture the magic of her childhood – warm summer evenings in Tuscany, the scent of orange blossoms in the air, the memory of her beloved mother.
Suddenly, it's more than just a fragrance. It becomes an emotion, a connection, a story that resonates – and that’s exactly why it stays with you. People don’t just buy products or services. They buy emotions, values, and an identity they can connect with.
That’s exactly where my writing comes in. Whether it’s About Me pages, brand stories, campaign copy, or advertising texts for magazines and flyers – I blend storytelling with substance to spotlight your brand and bring your message to life.
Powerful storytelling –
How I can support your brand
✔ About pages & brand narratives: Authentic, engaging copy that presents your brand with personality – and builds trust from the first line.
✔ Brand stories: Narratives that capture the heart of your brand and connect with your audience on an emotional level.
✔ Campaign copy: Story-driven advertising texts for landing pages and ads – designed not just to sell, but to involve.
✔ Magazines & print materials: Editorial content and print copy that informs, inspires, and leaves a lasting impression.
Your benefits at a glance
My SEO-optimized texts highlight your brand. With a unique blend of strategy, creativity, and targeted expression, I help you stand out online and reach your target audience over the long term.
Your brand as a living story
Through the use of scene-driven storytelling, your message turns into a vivid experience – one that paints pictures in the minds of your audience and resonates on an emotional level.
More impact, less fluff
Forget generic marketing fluff – I create content with depth and purpose. From immersive brand stories to thoughtfully written About pages, my texts are designed to build trust and spark action.
Genuine & made for you
Your brand has its own personality – and your content should reflect that. I tailor every word to your voice, values, and audience to create copy that feels real, builds connection, and makes your brand unforgettable.
How does our collaboration work?
1
Brand understanding & concept
Together, we’ll explore the story your brand is meant to tell – and define the purpose behind your content. Whether you need an About page, a brand narrative, campaign messaging or print copy, I’ll either build on your existing strategy or create a concept that brings your brand’s personality to life.
2
Crafting your story
Now the creative process begins: Based on everything we've discussed, I craft a custom-written text tailored to your brand, goals, and audience. My approach combines meaningful information with vivid, sensory language – creating copy that evokes emotion and paints a picture in the reader’s mind.
3
Final editing & refinement
Once the first draft is complete, the fine-tuning begins. I review the text for tone, style, and overall impact – refining structure, polishing phrasing, and shaping the narrative until every word is right where it belongs.
You’ll then receive the draft for review. If adjustments are needed, I’ll revise the text with precision, ensuring that your message comes across clearly, effectively, and in a voice that feels truly yours.
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What makes a good book?A good book is more than just a string of words - it is a journey that captivates readers from beginning to end. A good book is characterized by a clear, exciting narrative, profound characters and a strong central theme that motivates readers to keep turning the pages. Whether it's a non-fiction book, a novel or a biography, a well-written book takes the reader with it, offers new perspectives and leaves them inspired or enriched at the end. A good book knows its target audience and speaks directly to them, making it memorable.
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What kinds of writing projects do you take on?I specialize in non-fiction books, practical guides, memoirs, short stories, and personal narratives. Whether you're looking to share your expertise, tell your life story, or bring a fictional idea to life – I'm here to shape your vision into compelling, authentic prose.
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Will the book be published under my name?Yes – as your ghostwriter, I work behind the scenes. Your story, your voice, your name. My job is to make sure the text reflects your personality and purpose while staying invisible in the background.
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I only have a rough idea. Can you help me develop it?Absolutely. Many of my clients come to me with just a theme, a memory, or a message they want to share. I help turn those ideas into structured, engaging narratives – from concept development to finished manuscript.
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How does the process work?We’ll start with an initial conversation to understand your goals, audience, and tone. Based on that, I create a concept and structure, then move into writing, editing, and finalizing your text. Regular feedback loops are part of the process to ensure the result feels truly yours.
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What are your prices for book projects?Pricing depends on the scope and complexity of the project – whether it’s a short story, a 200-page guide, or an emotional memoir. I’ll gladly provide a personalized quote once I know more about your vision.
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Have you already published books?Yes, I have already published several books - both as a ghostwriter and under my own name. I am proud to have created stories that inspire my clients and move readers. Some of my works are available at Thalia and Amazon.
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How long does it take to write a book or story?That depends on the length, depth, and amount of input you can provide. A short story might take 2–3 weeks, while a full book project can take several months. I’ll give you a realistic timeline after our first consultation.
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Can I actively participate in the writing process?Definitely! We're a team, and you can decide how active you want to be in the writing process. Whether you want to be involved every step of the way or just provide occasional feedback, I am flexible and will adapt to your needs. Your active involvement guarantees that the result reflects your personality.
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Will you support me with the publication?I’m happy to offer guidance on the publishing process, but my primary responsibility lies in writing the manuscript. While I can share tips and suggestions, the publishing decisions and steps are entirely up to you.